If CITY is a collection of experience,
we are not just dwellers,
but also creators.
Max Lab is a creative lab using behavioral study to explore emerging urban lifestyle.
OUR PHILOSOPHY
Human-centred
urban experience
City is an ecosystem supporting holistic wellbeing for people. So we take a human-centered approach to observe and engage in the emerging urban lifestyle. We believe a more accessible, fulfilling, and sustainable urban experience can nurture happier individuals, and create positive externality to communities and society.
OUR FOCUS
Emerging urban lifestyles around culture, retail, and wellness
Topics we have covered:
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Urban Magazine
Work Space Wellness,
Child Friendly City
Gamification and City
Art Space
Music and City
Digital Culture Mall, etc...
Next generation of urban experience in China market
OUR WORK
We work with real estate developers, lifestyle brands, and technology companies, to explore the next generation of the urban experience in the China market.
We take a systematic approach to connect data and humanity constructing a new context for cities.
OUR METHODOLOGY
​1. BIG QUESTION
We try to navigate and understand the past and present changes of cities better through complex system framework.
3. COMMUNITY ENGAGEMENT
We feature and engage with community experts to discover and understand norms and context of urban lifestyles.
5. SPATIAL INTERACTION
We conduct spatial analysis and space concept design for urban lifestyle experience.
4. DIGITAL STDUIO
We support lifestyle innovators and curators to develop their business in China through social media, e-commerce, content, and sustainable financing.
​6. CO- CREATION
​2. SOCIAL ATTRIBUTES
We try to understand people better through behavior science.
We work with real estate partners to turn human-centered urban experience into
sustainable business.
HUMANITY
WHY
WHO
HOW
Some projects we did in the past
EXAMPLE PROJECT
Feiyu Project ​
Feiyu project is a traveler behavior study partnering with Airbnb.
The Amazing City
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The Amazing City is a 48-hour city challenge that encourages young people to explore and interact with the cities they live in.
City Talk ​
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City Talk is a series of sharing sessions organized by Max Lab featuring influential city designers to share their insights.
