If CITY is a collection of experience,

we are not only users,

but also creators.

Max Lab is a creative lab

connecting data and humanity in cities.

 

OUR PHILOSOPHY

Human-centred

Urban Experience

Cities are systems to support holistic wellbeing for people. Many cities are transforming from physical space empowered to network empowered. We believe a more accessible, connected, and fulfilling urban experience can nurture happier individuals, and create positive externality to communities and society.

 

OUR FOCUS

Emerging urban lifestyles that encourage accessible resources, connected communities, and human potential 

Topics we have covered: 

Urban Magazine

Work Space Wellness,

Children Friendly City

Gamification and City

Art Space

Music and City

Digital Culture Mall, etc...

OUR APPROACH

OUR APPROACH

Creativity is about finding the right balance of intersections

MULTIDISCIPLINARY

creativity

We are a team of mission-driven “Generation Y and Z” with diverse technology, business, and media backgrounds. 

FUTURISTIC

We observe, identify, and analyze human needs and behaviors in cities with the future-facing framework. 

LOCALIZED

We contextualize urban insights and implement global inspirations through the localized process.  

SUSTAINABLE

We work with partners to drive impact by growing sustainable businesses. 

Next generation of urban experience in China market 

OUR WORK

We work with real estate developers, lifestyle brands, and technology companies, to explore the next generation of the urban experience in the China market.

Insight

Research

We conduct qualitative and quantitative analyses to capture insights of emerging urban lifestyles with the focus of human behavior. 

Community 

Engagement

We engage community experts and lifestyle innovators to explore meanings of their culture and lifestyles in urban partners’ contexts and curate urban experience together.  

Digital

Strategy 

We work with selective lifestyle brands to amplify their China market presence through digital platforms including social,

e-commerce, and content etc.  

 
 
 

OUR METHODOLOGY

We explore and design people's urban experience by deconstructing and reframing social, physical, and digital elements of human-centered cities

We take a systematic approach through six steps:

1.BIG QUESTION

 

We explore and theorize the evolution of the people, technology, space, culture, and communities in cities.

3. SPATIAL INTERACTION 

 

We map and analyze how people interact, connect, and scale their behaviors in space through the spatial, network, and qualitative data.

5. COMMUNITY PLATFORM

 

We build a data platform to empower community experts and lifestyle innovators through insight research engagement and urban partners matching. 

2. SCENARIO CONTEXT

 

We research and visualize the history of a specific urban scenario and its business ecosystem based on cases. 

4. SOCIAL ATTRIBUTES

 

We collect, interpret, and develop user insights based on their sociodemographic background, attitudes, and behaviors.

6. BUSINESS DESIGN

 

We work with partners to turn insights into the tangible urban experience and scale it as sustainable businesses in China market. 

 

Some projects we did before 

EXAMPLE PROJECT 

City Talk 

City Talk is a series of sharing sessions organized by Max Lab and its authorized communities featuring influential city designers to share their insights.

What is a city?

We explored the definition of the city by asking young people from Beijing, Shanghai, Guangzhou the question: “What is a city ?”.

The Amazing City

The Amazing City is a 48-hour city challenge that encourages young people to explore and interact with the cities they live in by finishing different city tasks in 48 hours.

THE BOXX

THE BOXX is the first community based digital culture mall empowered by 5G application in China for young people. Max Lab works with THE BOXX team to capture, analyze, and conceptualize the intersection of spatial behavior and emerging culture.

 

CONTACT US

Email:hi@maxlab.co

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Thanks for your interests!